How are you? 🙂 And how was your weekend? My weekend was lazing around at home typing away to glory 😛 Yes, many more blogs coming up soon. This is one job I love doing every single day and never get bored of it ♥
Anyhoo, today I’m here to talk about a fabulous weekend at KAZO last week! I was at their flagship store in Bangalore to witness the launch of KAZO Autumn/Winter 2015 Collection. I have so much to talk about the collection and the wonderful event but before I do, like always, here’s a small introduction about the brand from their website:
Under Mr. Aggarwal’s proficient foresight KAZO established 21 stores in major fashion hubs and cities in India. With his aptitude mastering all gamut of management, design, sales and marketing, he has used his expertise to position KAZO as a premium brand through creative designs and innovative marketing strategies.
He conceptualized sales and marketing plans to redefine trends in fashion. Motivated by this vision coupled with his zeal for work, Mr. Aggarwal through the KAZO has rendered high quality service, resulting in brand loyalty. His determination inspires the team to position his businesses as the pioneer in high fashion industry. By combining skillful management, innovative and modern technology, Mr. Aggarwal inspires the team to achieve new milestones and improve performance graphs.Mr. Aggarwal’s belief in professionalism has led him to build a core team of experts from in all aspects of brand retail.
The team has been carefully selected to carry forward his ambitious vision.With the growing popularity of the brand and its aggressive expansion, Mr. Aggarwal continually motivates his team to set new performance benchmarks and be proactively involved in all activities pertaining to the growth of the company.
My take on KAZO Autumn/Winter 2015 Collection
Now that you know a little about KAZO, here’s everything you need to know about KAZO Autumn/Winter 2015 Collection 🙂
The event kickstarted with the Marketing Director of KAZO giving us an insight on what KAZO has to offer this Autumn/Winter 2015. KAZO Autumn/Winter 2015 Collection has everything ranging from party wear to winter clothes. You name it and they have it. 😀 Scarves, jackets, party wear – be it a LBB or be it a delicately embroidered skater dress. He also told us how KAZO woman is pictured as a Indian girl who is sophisticated and bold to lead a life that she deserves. KAZO believes in drawing inspiration from fashion weeks all around the world but they add in an element of KAZO that is unique to their brand.
After this, we were in for a surprise. We were told to style KAZO Autumn/Winter 2015 Collection and walk the ramp created for bloggers describing what winter fashion means to us.(when we were thinking all this while that the ramp at the launch was for models who will be showcasing the collection 😛 ) The idea of having to style was different and unique actually. Without wasting a single minute, I was running around the store deciding on a look that defined my style 🙂 So here’s what I chose:
KAZO floral crop top with KAZO studded leggings and topped it off with a KAZO peplum jacket in black. Winter calls for jackets but mostly we end up drowning in some of them. I wanted something that gives you comfort and at the same time, makes you look chic. Solution? A peplum jacket that accentuates your waist 😉
I added tan accents with a KAZO tan handbag and earrings.
They had sweat shirts in colorful checks, extended sleeves, structured jackets and tops with embellished collars. I absolutely loved how they added in a bit of floral in the collection. I go weak in the knee when I see floral patterns 😛
KAZO Autumn/Winter 2015 Collection had jackets in varied colors rather than the boring black/beige/white jackets we tend to come across other stores.
On the whole, I loved being there at the launch of KAZO Autumn/Winter 2015 collection 🙂 What is your favorite from KAZO Autumn/Winter 2015 collection? Let me know in the comments below!
Until next time,